Tuesday, December 2, 2008
Creative
I was the girl who freaked out when we had to draw pictures for class the first week. Sure, they weren't graded, but when you can't draw, that doesn't matter. I was the girl who sunk in her seat when the MindMap assignment was unveiled. I was also the girl who didn't even consider applying for the Creative track. In short, it's taken a lot of work to convince myself that creativity does not just mean drawing, painting, singing, or dancing. And while I have found alternate ways of expressing it, I am no Picasso (or maybe I am since his paintings are ugly and unprofessional to many.) As I learned that creatives are paid to think of novel ideas, I was pushed even further in the other direction. While this is not the career for me, I have more respect for them than any other job in this industry. It seems nearly impossible to me that a person could engage their brain to such a level that it's always coming up with brilliant ideas, 24/7. While I think I would very much enjoy being a copywriter or art director for a short time, I think I would fail miserably at doing it long term. I read about the writer working at Taxi New York who came up with one good tag-line and was praised for it, before being told to go back and come up with four more pages full of lines like the one he had just come up with. I can't imagine grinding out great idea after great idea for pages only to have one chosen and start all over with a new concept or brand. Creatives are a special breed, and while I would love to live like they do- using every aspect of life as a good excuse for inspiration, I just don't think I have what it takes to make it a living!
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